Insights

It was such a joy to interview Jennifer Rife for the iNNOVATION Insights Podcast. I have known Jennifer since my childhood in Lamar, Colorado, where she was a swim coach I admired deeply. Over the years, her journey has taken her from fiber art to land installations, where she seeks flow in the “middle of nowhere.” Our conversation reminded me how creativity is shaped by memory, environment, and bold leaps into the unknown